VBRA Institute for Hospitality & Culinary Excellence

a professional development program

The VBRA Institute for Culinary and Hospitality Excellence is a new professional development program designed to strengthen Virginia Beach’s restaurant workforce through practical, industry-focused training. In partnership with US Foods, VBRA is offering employees of member restaurants access to complimentary hospitality masterclasses created to build skills, confidence, and leadership both in the dining room and behind the line. From creating exceptional guest experiences and increasing profitability to strengthening teamwork, accountability, and workplace safety, each session will provide real-world strategies participants can put to work immediately.

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Upcoming Training

Every Table Counts

A Hospitality Masterclass for Front-of-House Professionals

Every interaction matters. Every Table Counts is a two-hour interactive training designed to help front-of-house employees strengthen their hospitality skills, better understand their role in restaurant profitability, and create memorable guest experiences.

Training Topics

  • The Art of Hospitality: Creating Exceptional Guest Experiences
  • Let’s Make Money: Every Employee’s Impact on Profitability
  • The Art of Suggestive Selling: Helping Guests Discover More
  • Think Like an Owner: Taking Pride, Responsibility & Initiative
  • Safety First: Building a Safe & Successful Workplace

Dates
October 2026 and May 2027

Time
12:00 pm – 2:00 pm

Location
Virginia Beach Convention & Visitors Bureau
Atlantic Boardroom
600 22nd Street, Suite 200
Virginia Beach, VA 23451

Cost
Complimentary for employees of VBRA members in good standing
$500 value per class

Training Duration
2 hours

Behind the Line

A Hospitality Masterclass for Back-of-House Professionals

Created specifically for back-of-house teams, Behind the Line will provide practical professional development focused on the skills, habits, and teamwork that help create successful kitchens and stronger restaurant operations.

Training Topics
Coming soon.

Dates
January/February 2027

Time
12:00 pm – 2:00 pm

Location
Virginia Beach Convention & Visitors Bureau
Atlantic Boardroom
600 22nd Street, Suite 200
Virginia Beach, VA 23451

Cost
Complimentary for employees of VBRA members in good standing
$500 value per class

Training Duration
2 hours

What to Expect

Each VBRA Institute masterclass is designed to be practical, engaging, and relevant to the realities of working in today’s restaurant industry. Participants can expect:

  • Interactive and engaging discussion
  • Real-world restaurant scenarios
  • Actionable techniques that can be used immediately
  • Opportunities to connect with fellow hospitality professionals
  • Light snacks and beverages

Who Can Attend?

VBRA Institute training is available exclusively to employees of VBRA member businesses in good standing. There is no fee to participate.

Presented in Partnership with US Foods

The VBRA Institute for Culinary and Hospitality Excellence is presented in partnership with US Foods, helping VBRA provide valuable professional development opportunities to the people who make Virginia Beach’s restaurant industry thrive.

Questions?

For questions about the VBRA Institute for Culinary and Hospitality Excellence, contact director@dineinvb.com.

Training Class Registration